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Give your unwanted Christmas gifts a second life – and help care for local families

We Are South Devon by We Are South Devon
January 5, 2026
in Charity News

Rowcroft Hospice is asking people across South Devon to donate unwanted Christmas presents to its charity shops – a simple gesture that can make a real difference for local patients and families facing life-limiting illness.

“With Christmas behind us, many people will have lovely gifts that aren’t quite right for them,” said Caroline Wannell, Rowcroft’s Director of Retail. “Donating these good-quality items is an easy and thoughtful way to support the hospice without spending a penny. Every gift passed to our shops helps raise vital income to fund our essential end-of-life care. Donating in this way is also a sustainable choice: giving your gifts a second life, reducing waste and supporting a circular economy.”

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The hospice welcomes donations of clothes, accessories, toys, books, homeware, furniture and electricals at its shops and boutiques. From a jumper that doesn’t fit to a book already read, every item has the potential to make a tangible difference. UK taxpayers can also boost the impact of their donation through Gift Aid, allowing Rowcroft to claim an extra 25% on each sale at no extra cost.

“Even small contributions help us continue to provide the care and support that our patients and families rely on,” said Caroline.

For example, an unwanted necklace that sells for £8 could pay for three nourishing meals for a patient in Rowcroft’s Inpatient Unit; an unwanted handbag priced at £16 could fund an hour of support from a Rowcroft healthcare assistant, offering compassionate care for a patient at home; and a jacket sold for £28 could pay for an hour of specialist care for a patient with complex needs in Rowcroft’s Inpatient Unit.

“Donating to our shops is a truly meaningful way to support local people facing some of the most difficult times of their lives,” added Caroline. “We kindly ask that donations are kept to a maximum of two large bags or boxes at a time, helping us manage and store items safely, as many of our shops are limited for space.”

With hospices across the UK facing rising costs and uncertain funding, many are being forced to cut services. However, thanks to the continued generosity of the local community, Rowcroft has been able to maintain its care.

To donate unwanted gifts or find your nearest Rowcroft shop, visit rowcrofthospice.org.uk.

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