English Tourism Week
Kick Starting the Tourism Season in the Bay and South Devon
Yep – it’s that time again – the start of the tourism season! And here in Torbay & South Devon, one of the country’s biggest holiday destinations, we are all buzzing as we anticipate a great season ahead. The good weather has already got us off to a promising start unlike last year when uncertainty about being ‘Open for business’ was sweeping the region.
English Tourism Week is a seven day celebration which aims to highlight the quality and vibrancy of visitor experience, and the value it gives to the whole nation.
This national celebration of events runs from 14th-22nd March raising the profile and understanding of tourism. English Tourism Week is also a great incentive to attract visitors from further afield and to encourage them to experience the variety, accessibility and value our region has to offer. The Tourism Industry touches everyone – visitors, residents and employees. Active all over the country, and supporting 2.6 million jobs the visitor economy is worth £106bn to the country. The industry is also a major employer for young people and an incubator for entrepreneurs.
Tourism is not just for those of us who work within the industry… think about it… it is also for local residents to discover, or rediscover, just what is on their doorstep! When was the last time you went to a Theme Park, or took a walk on the Moors? Or do you do it regularly and take it for granted!!!
Every business counts! Whether a small beach cafe or a large local attraction, this is your big chance to take advantage of English Tourism Week to promote your business.
Why not run an event or a competition during the week? This will really help to raise to profile of your business by raising awareness of Tourism Week amongst local residents and visitors alike.
Have you thought about doing a ‘Made in’ feature of your produce – a great way to promote local goods! Or why not set up an exhibition focusing on local history or culture?
Remember, this is your big chance to promote your business in any way you like for the coming season.
And finally – Spread the word – especially on Social Media! It’s good for everyone! Add the hashtags #EnglishTourismWeek and #ETW15 to your tweets! There are already lots of photos and stories from around the country!
Let’s get #South Devon and #Torbay on there this week too… and show the rest of the country how it’s done!
